Northern Ireland’s first glow in the dark delivery to celebrate the 30th store opening
Domino’s gives away late night secret cinema tickets to 30 superfans
Domino’s, the nation’s best-loved pizza, today, marked the opening of its 30th store in Northern Ireland by announcing it will be hosting a special late-night secret cinema ‘screaming’ for 30 lucky pizza lovers.
To celebrate this milestone, in the run up to Halloween, the pizza-maker has promised the first 30 people to arrive at the new Strabane store in zombie attire on Wednesday, 31 October the chance to win tickets to an exclusive scary movie*. The over-18’s ‘secret-cinema-style’ event will take place at the Eclipse Cinema, Strabane, the following day, Thursday, 1 November.
The spooktacular flick, the name of which is being closely guarded, will air from midnight, and the lucky guests will be treated to seatside deliveries of freshly-handmade pizza. The whole experience will be hosted by the new Domino’s Strabane team, who will be sporting glow in the dark uniform and ultra violet sugar skull face paint just for the occasion.
The Strabane store has created 30 new jobs for locals giving the community a welcome employment boost. In the last year alone, over 2,331,984 million pizzas have been freshly handmade and delivered in Northern Ireland, which equates to nearly 9 pizzas every minute!
Paul Dupuy, Domino’s Marketing Manager says:
“We’re delighted to be opening our 30th store in Northern Ireland here in Strabane. Movies and pizza go hand in hand, so what better way to celebrate than with an exclusive Halloween cinema event for our local superfans with a truly Domino’s twist!”
Find images of the first ‘Dough in the Dark’ delivery here.
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For further info contact the Domino’s team at Harris PR email@example.com or contact Stephanie on 00 353 89 454 3754 or Sonia 00 353 87 797 9703
Notes to editors:
*Domino’s has promised the first 30 people to arrive at the Strabane store in zombie attire on Wednesday, 31 October the chance to win tickets to an exclusive scary movie, complete with a special ‘dough in the dark’ experience. Tickets will be given on a first come first serve basis. Please see full terms and conditions on www.OfficialFoodofEverything.co.uk.
About Domino’s Pizza Group
Domino's Pizza Group plc is the UK's leading pizza brand and a major player in the Irish market. We hold the master franchise agreement to own, operate and franchise Domino's stores in the UK, the Republic of Ireland, Switzerland and Liechtenstein. In addition, we have a controlling stake in the holders of the Domino's master franchise agreements in Iceland, Norway and Sweden, as well as associate investments in Germany and Luxembourg. As at 30 September 2018, we had 1,236 stores across six markets, including 1,087 stores in the UK and 50 in the Republic of Ireland.